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BEGIN:VEVENT
DTSTART:20240730T090000Z
DTEND:20240730T133000Z
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SUMMARY:B2B Sales Strategizing for Success - led by Dr Maria Coakley
DESCRIPTION:Led by Dr Maria Coakley\, a renowned lecturer\, SME mentor\, and business development adviser\, this half-day workshop will delve into crafting a successful sales strategy. It's an ideal opportunity for professionals keen on refining their organisation's approach to sales in a dynamic and supportive setting.\n\nTopics covered:\n\n- What is sales strategy?\n\n- Harnessing business intelligence for advantage and opportunity\n\n- Segmentation in the marketplace to specialise and grow.\n\n- Developing a differentiated value/positioning statement\n\n- Routes to market/sales channels\n\n- Maximising channel and strategic partnerships\n\n- Communication channels for demand generation\n\n- Developing a sales process aligned to the buyer's journey.\n\n- Performance Management\n\n- Resourcing your sales operation\n\n- Key Takeaways for your business
X-ALT-DESC;FMTTYPE=text/html:<p><span style="font-size:14px\;"><span style="font-family:arial\;">Led by Dr Maria Coakley\, a renowned lecturer\, SME mentor\, and business development adviser\, this half-day workshop will delve into crafting a successful sales strategy. It&#39\;s an ideal opportunity for professionals keen on refining their organisation&#39\;s approach to sales in a dynamic and supportive setting.</span></span></p>\n\n<p><span style="font-size:14px\;"><span style="font-family:arial\;">Topics covered:</span></span></p>\n\n<p><span style="font-size:14px\;"><span style="font-family:arial\;">- What is sales strategy?</span></span></p>\n\n<p><span style="font-size:14px\;"><span style="font-family:arial\;">- Harnessing business intelligence for advantage and opportunity</span></span></p>\n\n<p><span style="font-size:14px\;"><span style="font-family:arial\;">- Segmentation in the marketplace to specialise and grow.</span></span></p>\n\n<p><span style="font-size:14px\;"><span style="font-family:arial\;">- Developing a differentiated value/positioning statement</span></span></p>\n\n<p><span style="font-size:14px\;"><span style="font-family:arial\;">- Routes to market/sales channels</span></span></p>\n\n<p><span style="font-size:14px\;"><span style="font-family:arial\;">- Maximising channel and strategic partnerships</span></span></p>\n\n<p><span style="font-size:14px\;"><span style="font-family:arial\;">- Communication channels for demand generation</span></span></p>\n\n<p><span style="font-size:14px\;"><span style="font-family:arial\;">- Developing a sales process aligned to the buyer&rsquo\;s journey.</span></span></p>\n\n<p><span style="font-size:14px\;"><span style="font-family:arial\;">- Performance Management</span></span></p>\n\n<p><span style="font-size:14px\;"><span style="font-family:arial\;">- Resourcing your sales operation</span></span></p>\n\n<p><span style="font-size:14px\;"><span style="font-family:arial\;">- Key Takeaways for your business</span></span></p>\n
LOCATION:The Ludgate Hub The Old Bakery\, Townshend St\, Skibbereen Co. Cork\, P81 T324 Skibbereen
UID:e.2489.34154
SEQUENCE:3
DTSTAMP:20260523T004035Z
URL:https://chamber.corkchamber.ie/events/details/b2b-sales-strategizing-for-success-led-by-dr-maria-coakley-34154
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