€2.5 Million Investment Transforms Operations at Cork Headquarters 

National Beauty, one of Ireland’s leading beauty distributors, has officially launched Ireland’s first AutoStore robotic warehouse dedicated to the hair and beauty industry, following a €2.5 million investment. Installed at the company’s Cork headquarters, the state-of-the-art system marks a significant advancement in operational speed, efficiency, and scalability, setting a new standard for hair and beauty distribution across Ireland and Europe.

This milestone also makes National Beauty only the second company in Ireland to implement AutoStore technology, reinforcing its role as an industry leader in supply chain innovation.

“AutoStore doesn’t just speed up our processes, it transforms the way we operate and how we serve our customers,” said Kieran Walsh, Founder & CEO of National Beauty Distribution. “This investment places us firmly ahead of the curve as we grow our operations and expand our footprint into new markets.”.

Tackling Space, Speed, and Scalability

Faced with limited and costly warehouse space in Cork, National Beauty sought a smarter solution to manage its growing inventory of thousands of  SKUs more efficiently. AutoStore provided the answer: a high-density, robotic storage and retrieval system that maximises space and boosts fulfillment performance.

“We were stocking to the ceiling and still running out of space,” Walsh explained. “AutoStore allows us to consolidate thousands of SKUs into a much smaller footprint. It’s allowed us to reclaim space, increase accuracy, and speed up order processing, completely reshaping our day-to-day operations.".

Key Benefits of AutoStore at National Beauty

• Space Efficiency: Optimises storage capacity storage while reducing warehouse footprint

• Faster Fulfilment Robotic picking shortens order turnaround times significantly

• Enhanced Accuracy: Real-time inventory visibility and near-zero picking errors 

• Scalable Infrastructure: Fully equipped to support new markets and product expansion

• Improved Working Conditions: Reduces manual handling and enhances ergonomics for staff
   

Leading the Way in Beauty Distribution

Beyond logistics, the investment in AutoStore underlines National Beauty’s long-term commitment to innovation, operational excellence, and customer satisfaction.

“This system is not just about technology - it’s about delivering a better experience for every salon, clinic, and retailer we serve,” Walsh added “It positions us to grow with confidence, serve more partners, and fulfill orders faster and more accurately than ever before.”.