Tuesday, July 01, 2025
Cheryl Walsh Launches Loyalty, Ireland's First Subscription Retention Consultancy to Stop Millions in Churn
Cheryl Walsh, former Head of Customer Success at publicly-traded expense management giant Expensify, today announced the launch of Loyalty (www.loyalty.cx), Ireland’s first consultancy focused exclusively on helping subscription businesses prevent customer churn and increase retention. “Ireland has over 1,500 subscription businesses haemorrhaging millions in preventable churn every single year,” said Walsh. “Yet not a single consultancy in the country specialises in retention. That’s a massive problem —
